Leading Healthcare System Transforms Patient Outreach Using Microsoft Technologies

A Midwestern healthcare system has been growing by leaps and bounds since it embarked on a 1990s expansion, transforming it from a traditional, single-site academic medical center into the broad-based regional healthcare system. It’s now one of the nation’s leading healthcare providers, offering patient-centered healthcare with over 3,000 registered beds. Hoping to build off the benefits of that initial solution, the healthcare system’s marketing department recently reached out to BlueGranite to build a data mart, reports, and dashboards that aggregate, summarize, and restructure promotional information from the enterprise data warehouse design.

RESULTS AT A GLANCE

  • Provides patient and revenue information surrounding campaigns.
  • Tracks how many appointments are scheduled and kept based on each campaign.
  • Logs number of claims and revenue generated from each campaign.
  • Traces which locations see the benefit of each campaign; based on where patients schedule the most appointments or have the most encounters (scheduled or unscheduled) and which locations bring in the most revenue.

INDUSTRIES

  • All Industries
  • Financial Services
  • Health & Life Sciences
  • Manufacturing & Industrial
  • Non-Profit
  • Retail & Consumer Goods
  • State, Local, & Education

SOLUTION AREAS

  • All Solution Areas
  • Machine Learning & AI
  • Enterprise BI & Reporting
  • Modern Data Platform

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